24 Nov 2016

Dentsu Aegis Network today announces the acquisition of Bluecom Group (“Bluecom”), a leading e-commerce solutions provider in Asia Pacific. Bluecom will become part of Dentsu Aegis Network’s award-winning digital agency Isobar China Group and will be rebranded as “Isobar Commerce”, complementing the agency’s offering and strengthening the network’s position as a leading digital player in the region.