CHINA
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Cheng Xu

President of Dentsu One (China)

Born in 1973, Beijing. After specializing in international economy and marketing in Peking University and Japan's national Kyoto University, he worked in Accenture, mainly dealt with management and consultation of electronic, communication and media enterprises as well as the construction of information platforms. Since joined in Dentsu Inc. in 2004, he assumed as brand planner and marketing planner in the international marketing department and the brand marketing center. He was responsible for clients of automobiles, electrical household appliances, B to B, daily articles, cosmetics, etc. In 2009, he joined in Dentsu One (China), responsible for strategies of customers in the automobile column and operating management. He assumed the vice president in 2014, and was comprehensively responsible for the management of customer services. He was promoted and assumed as the president of Dentsu One (China) in January, 2015.

Cheng Xu