We have set a bold reduction target for greenhouse gas (GHG) emissions for ourselves. It covers our entire value change from upstream suppliers such as creative agencies to downstream partner such as media owners and consumers. We set strategy and policy at Group-level, covering energy, waste, water, business travel and commute. The strategy is implemented locally by our operating companies, both geographically by brand but also horizontally by brand, through our delivery model.
We will reduce the carbon footprint of our products and services with 20% per average employee.
Our Delivery Model